THE BEST SWISS LUXURY WATCHES ARE MAURICE LACROIX

Maurice Lacroix is a watchmaking company that was founded in 1889 in the Jura region of Switzerland. In its early years, Maurice Lacroix only designed and manufactured models for other companies in the industry.

In 1975, the international company Desco von Schulthess launched its first watch models under the new watch brand Maurice Lacroix. The brand was named after one of the deceased members of the management team.

Maurice Lacroix aims to preserve the long tradition of the art of watchmaking. Maurice are creating and developing its own complications and movements driven by a passion for detail and perfection.

At Laguarda Joiers, Barcelona’s online jewellers, you can buy Luminox watches and Maurice Lacroix watches online. They offer a wide range of the most luxurious and impressive watches you can find on the market. 

Maurice Lacroix: tradition and innovation

Maurice Lacroix is one of the few independent Swiss watch manufacturers. They produce unique watches and movements in their own workshops located in Montfaucon in the Jura region of Switzerland. 

The decoration of the movement is assembled by hand by experienced specialists as only manual craftsmanship guarantees the desired quality. Innovative finishes, still rarely applied in the watch industry, give these timepieces their unique and unmistakable appearance.

For more than 40 years, Maurice Lacroix has been offering timepieces made according to the principles of innovation and refinement typical of Swiss haute horlogerie. A track record backed by 14 Red Dot design awards. 

The modernisation and expansion of its facilities in recent decades has enabled the company to manufacture its own mechanical movements. An aspect particularly appreciated by watch lovers.

Maurice Lacroix watches: classics and modernity

Maurice Lacroix offers the market classic and modern watches with a timeless character through collections such as Les Classiques or the Aikon Collection, which are the ultimate representation of Swiss watchmaking. 

The Aikon Collection is inspired by the 1990s, more specifically with one of its first icons, the Claypso watch. Aikon was designed with today’s consumer tastes in mind.

In 2017, the Maurice Lacroix Masterpiece collection celebrated its 25th anniversary and the brand wanted to celebrate by reissuing three of its most important pieces: the Gravity, the Double Rétrograde and the Chronograph Skeleton.